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The Path to Lifecycle Marketing Success

How to move from capturing attention to ensuring lifetime retention

This isn't your average industry whitepaper—it's an at-a-glance roadmap to hang by your desk, filled with expert tips on how to improve your digital marketing with lifecycle email campaigns.

Plenty of organizations talk about lifecycle marketing—but at ExactTarget, we approach it a bit differently. We know there are countless tactics you could implement to boost your bottom line—but your time and resources aren't infinite. We consider everything you could do and make strategic recommendations for what you should do first to get the most return on your investment.

Ready to start down the path to lifecycle marketing success? Download now for recommended ways to:

Download the poster now!